Loews Hotels & Co is redefining the hotel beverage experience with Fizz by Loews Hotels, a new, soda-centric program designed for the modern guest. Launching this summer nationwide, Fizz by Loews Hotels puts crafted carbonation center stage, serving up refreshing, customizable, house-made sodas and spritzes available at all Loews properties.
As soda enjoys a cultural revival alongside rising interest in mindful drinking, Fizz by Loews Hotels offers a timely and thoughtful response, making Loews the first hospitality brand to fully embrace this shift through a culinary-forward program.
Building on the success of the Free Spirited by Loews Hotels program, which is the brand’s signature curated selection of non-alcoholic and low-alcohol beverages, this new offering reflects the increasing preference among guests for mindful consumption without sacrificing flavor, experience, or enjoyment. Whether guests are abstaining from alcohol, choosing to drink lightly, or simply seeking something unique, Fizz by Loews Hotels offers an inclusive and elevated way to savor and enjoy.
“Fizz by Loews Hotels celebrates the art of carbonation in a way that’s seasonal, creative, and completely customizable,” said Mark Weiss, Senior Vice President of Food & Beverage and Design at Loews Hotels & Co. “It’s a program rooted in consumer choice and connection, designed to bring joy to every one of our guests, no matter how they like to drink.”
Across the country, Loews properties are bringing Fizz to life with locally inspired menus and unique on-site experiences tailored to their destination.
Fizz by Loews Hotels: Signature Menus – Each property features a seasonal selection of house-crafted sodas. Created by Loews’ expert “Fizzologists” and made in-house using fresh herbs, local ingredients, and house-made syrups, each beverage is available spirit-free or with a custom alcohol add-on, offering Loews guests the flexibility to personalize their experience.
- Blossom Breeze at Loews Kansas City Hotel
- This vibrant spritz combines cherry mint syrup, lime juice, and ginger syrup, topped with club soda for a balanced, slightly spiced finish. The house-made ginger syrup is crafted by simmering chopped fresh ginger in water and straining for clarity. Light, fizzy, and refreshing, it’s a summer favorite on the 7th-floor terrace.
- Lychee Lush at Loews Miami Beach Hotel
- A tropical twist on the classic spritz, Lychee Lush mixes lychee purée, fresh raspberries, yuzu juice, and simple syrup, then tops it all off with soda water. Finished with a signature lychee foam and a fresh mint sprig, this bright, fruit-forward drink is served in a diamond rocks glass and delivers flavor as bold as its presentation.
- Peach Fizz at Live! by Loews – St. Louis
- Made with peach purée sourced from Eckert’s Family Farms, this seasonal sipper combines lemon juice and simple syrup to highlight Missouri’s local bounty. Served over ice and garnished with a peach slice, the Peach Fizz offers a perfectly balanced blend of sweet and tart – a tribute to St. Louis summer flavors.
- Strawberry Mint at Loews Arlington Hotel
- Strawberries, sugar, and water are simmered and steeped with mint to create a beautifully layered syrup, brightened with lemon juice. Topped with soda water and served on the rocks, this drink delivers the fresh, fruit-first essence of a summer garden – crisp, clean, and crafted for easy sipping.
- Piña Colada Pop at Loews Coronado Bay Resort
- This sunshine-ready beverage brings together coconut syrup and pineapple juice, shaken and strained over ice in a tiki glass, then finished with soda water. The result? A light, bubbly take on a classic piña colada – playful, nostalgic, and made for ocean-side lounging.
- Watermelon Crawl at Loews Nashville Hotel at Vanderbilt Plaza
- A non-alcoholic standout, Watermelon Crawl combines watermelon juice, lime juice, and simple syrup, with basil leaves muddled and strained for a subtle herbal twist. Topped with soda water and served over ice, it’s a bold, balanced, and supremely sippable nod to Nashville’s summer heat.
Additionally, Loews will launch the Fizz Cart, a mobile cart that rolls out poolside and at rooftop venues, offering made-to-order soda creations from resident ‘Fizzologists.”
Every beverage is more than just a drink; it is a crafted, regional experience that highlights fresh ingredients and local culinary influences. Designed for all ages and various drinking preferences, the program combines nostalgic charm with modern creativity. It demonstrates that being mindful doesn’t mean being minimal, and that soda can be celebrated as a stand-alone experience rather than merely a complement.
From rooftop lounges to poolside patios, Fizz by Loews Hotels invites guests to slow down, savor something refreshing, and rediscover the joy of a well-crafted drink, one bubble at a time.
For more information about Loews Hotels & Co or to book upcoming travel, call 1-800-23 LOEWS or visit Loews Hotels online.
